Marketing, sales promotion and advertising agency located in St. Louis, MO. Everybody has a story. Some storytellers are just more interesting than others. At Cannonball, we believe every brand has an unbelievable story to tell and that it just needs to be told the right way. That’s what we do. Roll up our sleeves. Dive into insights. And create work that is compelling, convincing and entertaining. Got a good story? We’re ready to dive in and tell it.

Sessions from Cannonball Agency:

The scary side of excellence: What if your brand’s medical messaging was accidentally scaring people away?

Using St. Louis Children’s Hospital as an example, we will show you how an evidence-based psychological theory known as Terror Management Theory can positively shape storytelling, tone and visual aesthetic [...]


Tuesday | 2:15 pm - 2:45 pm | Room 4