March 5-6, 2019
Experience the highly innovative ways top CPGS like Dannon or Sodastream are tapping into the consumer subconscious with automated implicit methods. Learn best practices to harness consumer emotions through behavioral science to launch groundbreaking products and ad campaigns.
As consultants, Horowitz is frequently asked to advise companies on how to make sense of the evolving relationship consumers have with media, technology and brands. Particularly, in this era of [...]
Tuesday | 9:15-9:45 | Room 3
Wednesday, March 6 | 9:15 a.m. – 9:45 a.m. | Agile Insights Lab Gain practical tips and inspiration from Ryan Barry. Learn how he has helped over 100 brands transform insights [...]
We will present a detailed case study for a global consumer brand that has successfully moved from primarily full-service to self-service for a substantial portion of their research. This case [...]
Wednesday | 1:30-2:00 | Room 2