March 5-6, 2019
Bill Salokar is VP, client solutions at SKIM. For over 25 years, he has used his training as a statistician to help clients understand customer decisions and develop marketing strategies. His current interests include research innovations and behavioral economics. Bill balances critical thinking and problem solving with a sense of fun, imagination and humor.
Sessions from Bill Salokar:
This will be a case study about research conducted using a replication of an online retailer to simulate the shopping/buying experience. The challenges present in this category and the way [...]
Wednesday | 2:15-2:45 | Room 4