March 5-6, 2019
Lee is an award-winning marketer and the North American Director of BeenThereDoneThat. Lee’s past includes time as the director of integrated marketing at the Coca-Cola company and the head of global advertising, media and agencies at PayPal. His success at these iconic companies was preceded working at some great agencies including Wieden + Kennedy, Ogilvy and mcgarrybowen working on brands like Disney, Starbucks, Verizon, Droid, Burger King, Miller Lite, IBM and many others.
A few highlights from his career include building the billion-dollar brand Droid in two months, creating the strategy behind Netflix’s Narcos (winning millions of customers and a few awards), driving double-digit growth for PayPal the year Apple Pay was introduced and growing a record attendance for Disney Theme Parks, despite an economic down period.
Lee joined BeenThereDoneThat because he saw a need for a better solution to how brands innovate, strategize and create. A solution that is faster, smarter, and more transparent at a price companies of all sizes can afford.
Lee can best be summed up as a highly awarded marketer, entrepreneur, strategist, Yankee fan, father, and friend.
Sessions from Lee Roth:
Wednesday, March 6 | 9:15 a.m. – 9:45 a.m. | Agile Insights Lab Everyone is talking about getting to insights faster, but what happens if your organization is slowed by the [...]