March 5-6, 2019

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Strategy informed by social science. Our strategists and social scientists equip clients to understand consumers more deeply and connect with them in more genuine ways.

Founded in 1999 by experts in the psychology of decision-making, we’ve always approached our work from a social science angle. We complement this perspective with strong business acumen and cultural savvy – our diverse staff represent disciplines like psychology and anthropology, as well as business, marketing, media, and communications. We believe this combination yields more actionable insights and better strategy.

Sessions from Insight Strategy Group:

How Millennials Define Love and Loyalty Today

What does love mean to young people today? It used to be about finding the perfect partner and living happily ever after. With dating apps and social media promising love [...]


Wednesday | 10:45-11:15 | Room 3