Low body confidence is a wide-spread issue, with one in four U.K. women affected. It goes beyond being unhappy with your body – women with low body confidence feel trapped [...]
There are a range of elements that impact the success of brand marketing campaigns and creative quality is the single element that has been found to have the greatest impact [...]
Join Edwin Wong, SVP of insights and innovation at Vox Media and SightX Co-Founder, Naira Musallam as they explore the methodologies, psychological frameworks and technologies they’ve used to create content [...]
Are you curious about how the latest AI technology, ChatGPT, is revolutionizing the field of market research? Want to learn how to use this powerful tool to streamline processes, generate [...]
Social media, such as TikTok, Instagram and YouTube, have become increasingly popular platforms for brands to communicate with their customers — particularly Gen Z and Millennials. The most successful brands [...]
In this session, hear how the research team at NBC News are able to provide executives with a constant stream of consumer insights to grow and maintain dominance in the [...]
Reaching audiences in an increasingly fragmented and complicated media ecosystem is a huge challenge for media brands nowadays and connecting with audiences is even harder, given the rapidly changing technology, [...]
Maja Benedict, director of global custom insights at Condé Nast, sits down with Knit Founder and CEO Aneesh Dhawan to show how Knit’s AI-powered quant/qual platform is fueling Condé Nast’s [...]
In the corporate environment and beyond, your most potent asset is you. This talk is designed for corporate research professionals eager to harness the power of personal and professional branding. [...]
IMA chief executive, James Wycherley, talks to Lori Kaplan about her work transforming the insight team and its impact at National Public Radio. Key takeaways: What does it mean to be a [...]