Brooklyn, NY

February 27-28, 2018

The Future Is Now: 10 Gen Z Trends and Why They Matter

Leveraging data and insights from its annual Kid & Family Trends Report, Smarty Pants will share 10 game-changing trends driven by and impacting youth and families in 2018 and beyond. Ranging from A New Gen(d)eration, to A.I.A.I. Oh!, to Cleaning Our Plates, the case study-rich talk covers cross-category trends in retail, food and bev, apparel, toys, tech, entertainment and more. Attendees will leave with a deeper understanding of the consumer landscape and why phenomena like parent-child convergence, the new language arts and being Snap happy matter more than ever.

Presentation Type:

  • Research Report

Subjects covered:

  • Industry trends – future of marketing research


  1. Key trends in the youth and family landscape


Presentation Documents

The Future is Now

More sessions...
Or check out these sessions coming to The Quirk's Event - Brooklyn!